Everyone likes something salty and crunchy to wash down with a beer. So at bars pouring Tiger, rather than serve the familiar, we offered something with an Eastern twist. Tarantulas, mealworms, grasshoppers, crickets and scorpions.
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T-shirts I designed for bar staff. They were up for grabs for those who shared their night on social.
Awards & Recognition:
Axis Awards NZ
Silver - Brand Experience & Activation
Bronze - Ambient Outdoor
Bronze - Integrated Campaign Lead by Brand Experience & Activation
Bronze - Product Design - Non Tech
Silver - Brand Experience & Activation
Bronze - Ambient Outdoor
Bronze - Integrated Campaign Lead by Brand Experience & Activation
Bronze - Product Design - Non Tech